Sampler box
Get your food product into the hands of Northeast procurement decisionmakers with our quarterly sampler box.
Contact us if you’re a brand interested in including your product in our sampler, or a procurement decisionmaker or reporter interested in receiving our sampler.
How it works
Each quarter we send a sampler of 10 emerging food products from Connecticut and surrounding areas to food procurement decisionmakers and influencers from major food purchasers in the Northeast. You then receive a report that consolidates feedback from these procurement decisionmakers, including suggestions for how to make your product more competitive and whether they are interested in purchasing your product.
Sampler contents and shipping details
Each sampler box includes one unit of your product and a standard format spec sheet for the product (ingredients, nutritionals, casepack info, certifications, etc.). We will work with you to create the spec sheet.
We usually send about 15 sample boxes out each quarter, and you will be required to provide us with 15 individual samples of your product.
Samples are packed in an insulated foam shipping box, with ice packs if necessary, and are overnight-shipped to members of our advisory council and other procurement decisionmakers that have expressed interest in receiving the sampler.
Product feedback
Sampler recipients fill out a brief survey with their top-level feedback on each product that focuses on how retail-ready they see each product being within their own organization as well as any suggestions they have for how the products could be tweaked to be more competitive.
Brands that participate in the sampler will receive a report that shows this advisory council feedback (survey respondent names will be kept anonymous), and then if any of the advisory council members express interest in taking on the product CT Food Launchpad can broker the deal for you.
Fees
We charge a modest administrative fee to participate in the sampler box, and then a separate broker fee if a wholesale opportunity presents itself and you agree to CT Food Launchpad brokerage services. The sampler box administrative fee is charged before the samplers ship, and the brokerage fee is only charged after your first order comes in from the respective wholesale customer. A separate brokerage fee is charged for each respective wholesale customer.
